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Custom software development in Jordan

Tomorrow's already being sorted.

start23 builds custom software for businesses in Jordan that have outgrown spreadsheets and off-the-shelf tools. We design the system around your real workflow, connect it to the tools you already use, and keep it running after launch.

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Custom software for how your business actually runs

Bookings, stock, customers and invoices in one system built around you, instead of five spreadsheets and a notebook.

  1. Spreadsheets break quietly.

    One wrong cell, one old file, one person who knows where everything is. Every manual step costs hours, and the mistakes only show up when a customer complains.

  2. One system your whole team trusts.

    Booking engines, dashboards, CRMs, inventory, POS and invoicing. One source of truth that updates itself as you work, with the roles and rules your business really uses.

  3. We map your workflow first, then build it layer by layer.

    Screens your team understands, logic that follows your rules, and a database you own. You see working progress every week, and we keep it running after launch.

What it does

  1. Every home and every buyer, in one place.
  2. The whole team sees the same numbers, live.
  3. One click reserves the home, sends the contract and the deposit link.
  4. Reports without opening a spreadsheet.
  5. On the team's phones too.

Dar is a sales system we made up for a real estate agency. Every name and number on these screens is part of the concept.

Every order, booking and number lands in one system, ready for your team at 9.

A 2024 review in the journal Frontiers of Computer Science reports that about 94% of spreadsheets in use were found to contain faults. If your business runs on them, the errors are probably already there.

Source: Poon et al., Frontiers of Computer Science, 2024

What custom software we build

  • Booking and scheduling systems

    Appointments, capacity, reminders and cancellations, following the rules your business actually uses.

  • Dashboards and reporting

    Live numbers from sales, orders and operations in one place, instead of five spreadsheets.

  • CRMs and customer records

    Every customer, conversation and order in one history your whole team can search.

  • Inventory and order management

    Stock, orders and suppliers that update themselves as you sell.

  • POS, invoicing and accounting tools

    Cashier screens, invoices and payment tracking connected to your stock and reports.

  • Internal tools and APIs

    Admin panels for the jobs your team repeats daily, and APIs that connect your systems.

Custom software is for you if

  • You run core parts of the business on spreadsheets that keep breaking.
  • Off-the-shelf software makes you work around it instead of with it.
  • Your team types the same data into three different tools.
  • You need a system shaped to your business, not another subscription that almost fits.

At a glance

Best for
Businesses running core work on spreadsheets or software that almost fits
Pricing
Fixed quote after a free 45-minute discovery call
Timeline
Set in your quote, with working progress every week
Languages
Arabic and English
Based in
Amman, Jordan. Working across Jordan and remotely

Last updated: How pricing works

How a project works

No surprises. You know the price, the scope and the progress at every step.

See how pricing works

  1. Free discovery call

    One 45-minute call to map what you need. You leave with a clear scope, even if you don't go ahead.

  2. Fixed quote

    A fixed price and a written scope before any work starts. No hourly meter.

  3. Build in the open

    Short cycles with working progress every week. You watch it take shape, never a black box.

  4. Launch and care

    We launch, hand over and keep it running. Optional monthly maintenance, cancel any time.

Common questions

FAQs

What kind of software can you build?

Anything your business runs on: booking and scheduling systems, dashboards, CRMs, inventory and order management, POS and invoicing tools, admin panels, customer portals and the APIs that connect them. If you can describe the workflow, we can build the system.

How do you price custom software?

After a free 45-minute discovery call, you get a fixed quote and a written scope. The price depends on the number of screens, user roles, integrations and the data involved. There is no hourly billing.

What technology do you use?

Usually Next.js and React for interfaces, Python (FastAPI) or Node.js for the backend, and PostgreSQL for data. It is a modern, widely used stack, so any good developer can work on it later.

Can you improve software we already have?

Often, yes. We start by reviewing what exists, then tell you honestly whether to extend it, fix it, or rebuild the parts that hold you back.

Other services

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Your turn. What are we building?

Tell us what slows your business down. After one free call, you'll know what's worth building and what it costs.

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We reply within one working day, Sunday to Thursday.